solidThinking, Inc. to Show Off Latest Software at the IDSA 2008 Polar Opposites Conference
Company representatives and designers expect demos to wow attendees with extensive capabilities and new features of solidThinking 7.6
TROY, Mich., USA, Sept 3, 2008 - Leading industrial design/styling software company solidThinking, Inc. (www.solidthinking.com), which recently launched its latest version for Windows and Mac users worldwide, today announced it will participate in the 2008 IDSA Polar Opposites Conference to be held Sept. 10-13 at the Arizona Biltmore Resort & Spa in Phoenix. The company will showcase the new 7.6 version software at booth 30 for the nearly 800 design professionals expected to attend the conference.
About solidThinking, Inc.
"We feel that a conference such as this, which unites designers from all industries from all over the world, presents an ideal venue to showcase solidThinking 7.6," said Alessandro (Alex) Mazzardo, vice president of product strategy and marketing, who started solidThinking in 1991 with his brother Mario Mazzardo, vice president of product strategy and management. "We are excited to highlight the new and innovative features solidThinking offers designers and look forward to a successful conference.
"With solidThinking we are aiming to set new standards for design productivity and minimize design constraints for users by providing them with the flexibility to produce high-quality photorealistic 3D renderings while easily exploring materials, colors, shapes and finishes. We welcome conference attendees to view firsthand the benefits inherent in solidThinking 7.6 by visiting our booth at the show."
solidThinking is already the dominant tool of choice for Italian design firms and industrial designers for everything from jewelry and electronic devices to furniture and yachts. Version 7.6 includes an updated rendering engine, a streamlined user interface, rich photorealistic content functionality and a number of other user-centric enhancements. The global rollout of this latest version follows the recent acquisition of the company's assets by Michigan-based Altair Engineering, Inc. (www.altair.com). A leading global technology provider, Altair is providing solidThinking with its demonstrated experience in developing sales channels and support expertise to increase the software's adoption across numerous business sectors and geographies.
Companies that rely on solidThinking already include many of the world's leading designers of furniture, electronic devices, automobiles, lighting, shoes, jewelry, timepieces, sports equipment, yachts, consumer packaging and other products. Thousands of designers use solidThinking to develop products and packaging for such renowned companies and brands as Azimut Yachts, Bulgari, Cartier, Diesel, DuPont, Fujitsu, Hugo Boss, Italdesign Giugiaro, Korg, MacGregor Golf, Mares, Masterfoods, Merck, Nestle, Nikon, Panerai, Peg Perego, Pininfarina, Scavolini, Thomson, Tisettanta, Toshiba, Toyota, Volkswagen and Volvo.
solidThinking, Inc. develops and markets industrial design/styling software that helps designers invent, explore and evaluate new ideas easily, rapidly and cost-effectively, without the limitations of traditional software. Designers use solidThinking software to create photorealistic 3D virtual prototypes of products across the design arena, from architecture and automobiles to electronic devices, jewelry, product packaging and yachts. solidThinking is a wholly owned subsidiary of Troy, Michigan-based Altair Engineering, Inc. (www.altair.com
). Altair Engineering is privately held and employs more than 1,300 in North America, South America, Europe and Asia/Pacific.